Okay, maybe it’s not the “battle of the century” (hey, how exciting is postage anyway), but it is something your small business needs to consider. Various businesses still utilize stamps to send out their mail. Maybe they don’t think they’re big enough for postage machine or maybe they don’t understand the savings behind it. The reality is that the postage meter may pay for itself several times over each month.

One of the great savings with postage machines is that you avoid “over stamping” your letters, which all of us have done at one point or another. Basically, this means that you’re paying the post office more than you have to send a piece of mail. You could be guessing if the weight of the envelope, falsely believing it’s heavier than it really is, and applying additional postage. You can also be “rounding up” your postage and overpaying by applying too much postage. For example, a two ounce letter is $.61 a 3 ounce letter is $.78. Most people would simply apply two $.44 stamps to the envelope, basically tossing money down the drain.

Another frequent issue is under-stamping. Some people think that $.44 “good enough” for a particular piece, when in fact it is not. Usually, it may take months or longer for that mail piece to be returned to you. In the meantime, you have partners who have not received your invoice, creditors would not received your payment, late fees and interest charges building up and other related issues-all because you missed the right postage by $.17.

By renting a postage meter in your office, such as a Pitney Bowes postage machine, you get all the flexability for under $20 a month. You do not have to go to the post office to refill your postage machine; instead, simply connected to a phone line and hit the refill button. The meter will call in and download as much postage as you need. Within a minute, you’re ready to go.

Several postage machines also let you integrate your logo into the postage mark. This gives your mail a custom flyer and, for literally no cost, how to brand yourself. It also makes your mail appear more professional as it is sent to your clients and prospects

The postage meters is simple-it only takes six minutes to sign up. They are delivered to your door and activated within minutes.

Chris Ulrich is the webmaster for Postage.ws Postage Meters site. Get $100 free postage from Pitney Bowes with your new meter.

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